Resources for Writers

If you're anything like me, I'm always looking for ways to move my writing career forward. Hence the inspiration behind this section.

My articles about writing & creativity have appeared all over the Internet, including,, and

In addition, I'm a columnist for Creativity Connection, a newsletter devoted to writers. It's published by the folks who work at the Division of Continuing Studies at the University of Wisconsin-Madison. Creativity Connection "offers information, encouragement and inspiration to writers of all shapes and sizes." For a free issue, contact Marshall J. Cook, or 608-262-4911.

Feel free to contact me with any feedback you have on this section or anything else on this site. I'd love to hear from you.

General articles for all writers -- includes tips on writing, creativity, marketing and career management:

Are You Making These Press Release Mistakes?

How to Use a Web Site to Market Yourself as a Writer

"Writer's Block Begone"

"The Secret of Writing Memorable Sales Copy (or, How to Create Pictures Using Only Words)"

"Three tips to improve your writing rhythm"

"Setting goals — your ticket to success"

"Fifteen tips that will help you become a networking success"

Ten reasons to consider copywriting

"Three ways to put fresh spins on old marketing concepts"

"Love Those Frags"

How to Succeed as a Writer

Specific promotional and business-building articles for copywriters -- includes information about writing successful copy:

5 Tips for Writing Articles That Sell

How Not to Write a Press Release

"How Writing Radio Can Help You Become a Better Writer"

"Put your best foot forward"

"Promotional basics for your copywriting business"

"Office basics—Getting your office set up"

Three keys to crafting successful print ads


Business forms for copywriters:
These forms are pdfs. To view, you'll need Acrobat Reader. Go here for the latest version. PC users — right click to download reports. Mac users — hold down mouse button to download reports.

Sample proposal and contract for copywriters

Sample information gathering form

Standard proofreader's marks

Specific promotional and marketing articles for authors (both fiction and nonfiction) -- will include tools for successful public relations and online strategies:

"How to Use a Web Site to Market Yourself as a Writer"

From Creativity Connection

"Forget Everything You Ever Knew About Marketing — It's All About To Change"
From Creativity Connection

"Permission Marketing — The Future of Marketing"
From Creativity Connection

Web sites for writers

Books for writers

And for more articles on marketing and creativity, check out The Also check out my blog.

And don't forget to get your Rev Up Your Results! toolkit – $89 value Yours Free.

For more resources, also please check out my Articles by Michele. And don't forget to get your Rev Up Your Results! toolkit – $89 value Yours Free.

Feel free to contact me with any feedback you have on this section or anything else on my site. I'd love to hear from you.

And for more articles on marketing and creativity, check out The, and my blog.

Love and success,

Michele PW
Bestselling Author of Love-Based Copywriting Books

Michele PW

Brian Tracy“Michele PW and her team have been a part of my marketing team for several months now, bringing her strategies and copywriting skills with her, and in doing so has increased our business. In fact, on one recent campaign she´s worked with us on, she helped increase our sales by 34% and increase our revenue on this promotion by 128% - wow! I highly recommend Michele PW and her team to help you with your copywriting and marketing.”

Brian Tracy
Chief Executive Officer

Lisa Sasevich“I just wanna give a huge shout–out, and a huge thank you, to Michele PW and her amazing team for the difference that they´ve made in our marketing over the last two years. Michele and her team have done an amazing job at pulling together the copy, really helping us as a team member, with formulating our offers and our marketing plan, and I´ll tell ya, I wouldn´t wanna do it without her. I hope I never have to. I really want to recommend that you contact Michele and have her pair you up with the perfect team member who can take all that copy that bogs you down — you know it´s a labor of love — and provide you exactly what you need and help you maximize both on and offline sales.”

Lisa Sasevich
The Queen of Sales Conversion

Ali Brown“Working with Michele PW was such a relief because she GETS direct response copywriting. She knew what I was looking for and was able to deliver. With her help, we had record-breaking numbers for one of our campaigns. I highly recommend Michele if you´re looking for copywriting that gets you results.

Ali Brown
Founder of Alexandria Brown International

Melanie Benson Strick“As an entrepreneur who studies marketing, I know how much time and energy it takes to write copy that sells. Finding Michele PW was like finding the missing link in my bottom line. In just one 2–day campaign I made $4,567 from two emails she wrote. Michele also helped me position my live event in a way that I never could have done alone – and new people came because of what they read about. That event alone generated over $50k in revenue. Michele is an essential part of my team and I recommend her to my clients regularly. If you want to have more clients and sales, I suggest you hire a great copywriter – Michele PW!”

Melanie Benson Strick

Kendall Summerhawk“Thanks to your eagle eye and copywriting changes to ONE simple email I increased registrations for my “Give Your Pricing a Kick-in-the-Pants” Virtual Workshop Intensive by 20%! That´s money that went straight into my bank account!”

Kendall Summerhawk
Author, "How to Charge What You´re Worth and Get It!"

Michelle Van Otten“Two months ago I was running out of money and totally frustrated with the lack of response my marketing materials were pulling in. I hired Michele PW after working with a business coach who helped us develop a promotional campaign that Michele PW wrote the copy for. I can honestly say that I was totally unprepared for the avalanche of customer response I received from the materials Michele did for me! As a result of her expert writing and the marketing materials she helped develop for us, I have tripled my client base in just 8 weeks!! Thank you so much Michele! You were truly the gift I needed!”

Michelle Van Otten

Ultimate Outdoor Fitness, LLC

Linda H. Hunt“With Michele´s expert copywriting and marketing help, we´re averaging an 8% conversion rate! Considering that 1% is typically considered really good by industry standards, we were blown away by the results.”

Linda H. Hunt

About Michele

Michele PWWhen Michele was 3 years old, she taught herself to read because she wanted to write stories so badly.

As you can imagine, writing has been a driving passion throughout her life. She became a professional copywriter (which is writing promotional materials for businesses), which led to her founding a copywriting and marketing company that has sold nearly $50M worth of products and services over the past 8 years.

She’s the author of the bestselling “Love-Based Business” series of books, which includes “Love-Based Copy,” “Love-Based Online Marketing,” “Love-Based Money and Mindset” and “Love-Based Goals.” These books share how you can sell more with love and build a solid, profitable business on a foundation of love versus a foundation of fear.

In addition, she’s also a bestselling fiction writer (she’s published 2 psychological thrillers/suspense/mystery novels and has a new 3–book series due out summer of 2018) and holds a double major in English and Communications from the University of Wisconsin–Madison. Currently she lives in the mountains of Prescott, Arizona with her husband Paul and southern squirrel hunter Cassie.