Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 7

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 8

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 9

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 12

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 13

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 14

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 17

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 18

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 19

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 22

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 23

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 24

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 27

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 28

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 29

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 32

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 33

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 34

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 37

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 38

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 39

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 42

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 43

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 44

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 47

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 48

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 49

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 52

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 53

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 54

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 57

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 58

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 59

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 62

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 63

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 64

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 67

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 68

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 69

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 72

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 73

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 74

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 77

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 78

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 79

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 82

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 83

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 84

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 87

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 88

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 89

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 92

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 93

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 94

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 97

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 98

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 99

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 102

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 103

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 104

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 107

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 108

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 109

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 112

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 113

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 114

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 117

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 118

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 119

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 122

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 123

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 124

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 127

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 128

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 129

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 132

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 133

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 136

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 137

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 138

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 141

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 142

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 143

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 146

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 147

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 148

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 151

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 152

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 153

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 156

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 157

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 158

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 161

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 162

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 163

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 166

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 167

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 168

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 171

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 172

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 173

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 176

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 177

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 178

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 181

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 182

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 183

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 186

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 187

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 188

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 191

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 192

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 193

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 196

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 197

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 198

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 201

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 202

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 203

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 206

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 207

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 208

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 211

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 212

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 213

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 216

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 217

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 218

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 221

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 222

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 223

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 226

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 227

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 228

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 231

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 232

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 233

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 236

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 237

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 238

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 241

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 242

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 243

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 246

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 247

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 248

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 251

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 252

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 253

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 256

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 257

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 258

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 261

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 262

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 263

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 266

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 267

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 268

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 271

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 272

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 273

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 276

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 277

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 278

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 281

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 282

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 283

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 286

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 287

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 288

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 291

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 292

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 293

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 296

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 297

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 298

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 301

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 302

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 303

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 306

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 307

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 308

Warning: Use of undefined constant title - assumed 'title' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 311

Warning: Use of undefined constant graphic - assumed 'graphic' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 312

Warning: Use of undefined constant file - assumed 'file' (this will throw an Error in a future version of PHP) in /home/mwacek/public_html/resources/articles/list.php on line 313

How to Write Headlines that Get Read

Headlines are the most important part of a print ad.

In fact, David Ogilvy, famous ad man and author of Confessions of an Advertising Man, has said that four out of five people only read headlines. Nothing more.

And if people DO choose to read the rest of the ad, they make that decision based on the headline.

That's a big job to put on the shoulders for what amounts to a few words.

But before you start despairing over your headline-writing skills, take heart. There are several "headline types" that have proven to sell products and services over and over again. Below are four of the most powerful and the easiest to implement.

1. How to. Everyone loves a how to headline. How To Quit Smoking in 30 Days Or Your Money Back. How to Write a Novel in 30 Days. How to Lose Weight Fast.

Why do these headlines work so well? Because they promise a solution to your customers' problems. Why else do so many nonfiction books have how to in the title? If the how to is addressing a need, you feel almost compelled to pick the book up and look at it. Or, in the case of marketing materials or articles, this same natural curiosity can entice you to keep reading to discover the answer.

Keep in mind the better the benefit, the more likely you'll catch your customers' attention. (The benefits in the above headlines are quitting smoking, writing a novel in a month and losing weight. All of these can be powerful benefits.)

2. Question. These headlines ask a question (obviously). If you want this headline type to work, it better ask a question that your customers want an answer to. Are you spending too much on your car insurance? Will your marriage fail? Will you know what to do if you're in an accident?

Whatever you do, don't ask a question that only your business cares about. Something like: Do you know what our company has been up to lately? Again, focus on the benefit for the customer.

3. Top ten reasons. Okay, it doesn't have to be ten reasons or even the top reasons. But just as everyone loves how to headlines, they also love top ten reasons.

Four headlines that work. Five ways to fix a broken toilet. Seven warning signs that your house may be making you sick.

Again, the customers see the benefits immediately. Plus, they know exactly what they're getting -- so many reasons for something.

4. Testimonial. This headline uses your customers' words to sell your products or services. This works because people see proof up front that your product or service does what it's supposed to do. If used correctly (meaning people believe it really is a testimonial from a real customer and not something fabricated) then this can be a very effective strategy.

If you choose this headline, put it in quotes so it's obvious it's a testimonial. And use the customers' words as much as you can to make it sound authentic. Whenever possible, get permission from your customer to use his/her name. You may even want to consider adding a photo as well.

(For more headline and copywriting tips, see Robert Bly's book The Copywriter's Handbook.)

Creativity Exercises -- Write those headlines

Get a stack of paper, find a couple of pens (I'm partial to gel colored pens) and let's start brainstorming.

Start by making a list of all the benefits of your product, service or business. (Benefits, not features. Benefits are what your customers will get out of your product.)

Put that sheet of paper aside. Now pick a headline type and write it on top of the paper. For instance, Question headlines. Underneath start writing as many different types of question headlines you can think of. They don't have to be pretty, they just have to be a question.

Come up with at least 50 of them. Don't let your brain or pen stop until you do. No matter how painful. If you get stuck, go back and look at your benefits list and pick a different benefit.

I practically guarantee by the time you reach headline number 50, you'll have written at the very least one pretty darn good headline. You might have even uncovered a brilliant one.

Try this same exercise with all the headline types and see what new ad concepts you uncover.

Michele PW (Michele Pariza Wacek) is your Ka-Ching! Marketing strategist and owns Creative Concepts and Copywriting LLC, a copywriting and marketing agency. She helps entrepreneurs become more successful at attracting more clients, selling more products and services and boosting their business. To find out how she can help you take your business to the next level, visit her site at www.MichelePW.com. Copyright © 2018 MichelePW all rights reserved.

Back to Articles

About Michele

Michele PW

Considered one of the hottest direct response copywriters and marketing consultants in the industry today, Michele PW (Michele Pariza Wacek) has a reputation for crafting copy and creating online and offline marketing campaigns that get results.

Michele started writing professionally in 1992, working at agencies and on staff as a marketing/communication/writing specialist. In 1998, she started her business as a freelance copywriter.

But she quickly realized her vision was bigger than serving her clients as a one-woman-shop. In 2004, she began the transformation to building a copywriting and marketing company.

Two years later, her vision has turned into reality. Michele PW/Creative Concepts and Copywriting LLC is the premiere direct response copywriting and marketing company today, catering to entrepreneurs and small business owners internationally, including the “Who’s Who” of Internet Marketing. Some of their clients include:

Ali Brown
Lisa Sasevich
Brian Tracy
John Assaraf
Bernadette Doyle
Alex Mandossian
Kendall SummerHawk
Alexis Martin Neely

In addition, Michele is also a national speaker and the bestselling author of the “Love-Based Copywriting" books that teach people how to write copy that attracts, inspires and invites. She has also completed two novels.

She holds a double major in English and Communications from the University of Wisconsin-Madison. Currently she lives in the mountains of Prescott, Arizona with her husband Paul and her southern squirrel hunter Cassie.