02.13.08
Musings from the Superbowl
I’m going to start by coming out and saying it – I am NOT a fan of the Patriots. So I couldn’t have been happier watching the Giants kick the Patriots’ butt all over Glendale on Sunday. (The only thing that would have made me happier is if it had been the Packers doing the butt-kicking, but I digress.)
That aside, whether you’re a Patriots fan, Giants fan or couldn’t care two figs about football in general, there’s still an important lesson here that can help you with your business and life. Here it is:
The Giants played to win.
And the Patriots played not to lose.
When you play to win, you play with passion. That’s what happened with the Giants. They played with an all-out intensity, sort of like they were playing the last game of the season with the world championship on the line. (Oh wait, that WAS the case.)
The Patriots, on the other hand, were flat. Cautious even. In many cases, they looked like they were just going through the motions, like they were only mildly interested in the final outcome.
The Patriots had no business losing that game. They had more on the line then a Superbowl ring, they also had a chance at a perfect record, which almost NEVER comes along.
But instead of going all out, they played not to lose. Almost like they already HAD the perfect record wrapped up and were trying to keep from losing it. And the Giants played like they had nothing to lose and everything to gain.
And look who walked away with the win.
Michele PW (Pariza Wacek) is the author of Sales Letter Secrets: Rev Up Your Business With Copy That Sells! Tired of your competition making money hand over fist while you struggle to sell ANYTHING? Click here to discover their secret so you can put it to work for YOUR business.
